Our Atlantic hot towel shave is a multi-step luxury experience: steamed towel application to open pores and soften facial hair, pre-shave oil massage, first-pass straight razor shave with the grain, second steamed towel, second-pass shave against the grain for the closest possible finish, cold towel application to close pores, and aftershave balm. The entire service takes about 25 minutes.
The Atlantic location's hot towel shave has become legendary among Southside executives and Beaches professionals who want the classic barbershop luxury experience. Our barbers use Dovo straight razors and premium pre-shave oils for a service that rivals any high-end grooming lounge.
Hot towel shaves at our Atlantic shop spike on Fridays and Saturdays as Jacksonville men prepare for weekend events, date nights, and social outings. We also see strong demand before holidays — Valentine's Day, New Year's Eve, and the Florida-Georgia game weekend are our busiest hot towel shave periods.
Hot towel shave clients at Atlantic include Southside executives who treat it as a weekly ritual, grooms-to-be preparing for their wedding day, and first-timers who want to experience the classic barbershop tradition. Many clients pair the hot towel shave with a haircut for a full grooming reset.
Most clients choose the full traditional hot towel shave — both passes with the straight razor for the closest possible finish. Some request a partial shave focusing on the neck and jaw while maintaining a beard or goatee. We also offer the clean cheek shave for men who want defined beard lines with smooth cheeks.
After a hot towel shave, avoid applying cologne or alcohol-based products directly to freshly shaved skin for at least an hour. Use the aftershave balm we provide to keep skin moisturized. For the smoothest results, exfoliate the day before your appointment.
Hot Towel Shave services at our Atlantic location start at $30 for adults and $25 for kids. Every service includes a personal consultation, precision execution, razor cleanup, and hot towel finish. Add a beard trim or straight razor shave for the complete look. No hidden fees. Walk-ins welcome — or book online for a guaranteed time slot.
11900 Atlantic Blvd Suite #223, Jacksonville FL 32225. Phone: (904) 677-4767. Hours: Mon-Fri 9am-6pm, Sat 8am-5pm, Sun 10am-5pm. Rated 4.9 stars with 525+ Google reviews. Walk-ins welcome every day — no appointment needed for hot towel shave services.
Clients visit our Atlantic location for hot towel shave from: Arlington · Regency · San Pablo · Hodges Blvd · Kernan Blvd · Jacksonville Beach · Atlantic Beach. Also serving Town Center, Southside, St. Johns Bluff, Neptune Beach, and UNF.
Beyond hot towel shave, our Atlantic barbers deliver: Beard Trim Services · Hot Towel Shave Experience · Kids Haircuts Jacksonville · Men's Precision Haircuts · Skin Fade Specialists · Taper Fade Experts. Full menu available to walk-ins 7 days a week. Our Argyle Forest location offers the same services for Westside, Oakleaf, and Orange Park residents.
Jacksonville's top-rated barbershop with 900+ five-star reviews. Walk-ins welcome at both locations.